– Marketing & PR pieces produced by Karen Hendricks for a variety of clients –
PR campaigns for clients have netted media coverage by:
Sample Press Releases
Adams Economic Alliance Announces Sale of Gettysburg Station Site
NJ-Based Health Sciences Technology Consortium Expands to 20 Eastern Seaboard States
2019 Harrisburg Mural Festival Celebrates Themes of Diversity, Nature, Community
Adams Economic Alliance Facilitates Low-Interest Loan for Land of Little Horses Expansion
Content Creation / Social Media Strategy
Celebrate Gettysburg magazine: Instagram, Facebook and Twitter accounts
Adams Economic Alliance: Facebook, Twitter and LinkedIn company page accounts
Content Creation / Brochure Development
Brochure for HSLANJ Group Licensing Initiative, which fit into a custom-designed folder containing information sheets, a business card and customized Post-It notes (Creative partner: Gina Dwyer, Idea Box Creative):
Blogging / Ghostwriting
Adams Economic Alliance, news/blog
Healthy Smiles, A Blog by Dr. Rita Tempel, DDS
“Latest News,” for Fleet Feet Mechanicsburg
Select Blog Articles for Frederick Health, Frederick, MD:
- The Dangers of Vaping
- 10 Ways to Prevent Colorectal Cancer
- Strokes: Fact or Fiction?
- 10 Healthy Gifts You Can Give Yourself This Holiday Season
- Removing the Stigma: The Changing Culture of Mental Health
- Frederick Regional Health System to Sponsor 5K Walk to Break the Silence on Ovarian Cancer
- 6 Tips for a Healthy, Happy School Year
- 5 Tips to Reset Your Child’s Sleep Schedule
Select Blog Articles for LiveWell Frederick:
Advertorials
Gettysburg Cancer Center: A Community Oncology Center Impacting Cancer Research on a Local, Regional and National Level, Celebrate Gettysburg, Nov/Dec 2018
Faces of the Susquehanna Valley, Susquehanna Style, June 2016, June 2017, June 2018: A special advertising section highlighting the people, personalities and entrepreneurial spirit behind some of the Susquehanna Valley’s most successful businesses
Causes of the Susquehanna Valley, Susquehanna Style, December 2017: A special advertising section profiling nonprofit organizations paired with corporate donors.
Complete Nutrition: Helping Families Set Healthy Goals, Transforming Lives, Frederick Gorilla, Feb/March 2015
Enewsletters
Adams Economic Alliance:
- Quarterly Enews, Sept. 2018
- Quarterly Enews, June 2018
- eBlast: HACC Gettysburg to Offer Winemaking Certificate Program
- You’re Invited to a Taste of Adams County Tour!
Health Sciences Library Assocation of New Jersey (HSLANJ): Enewsletters for their Group Licensing Initiative, linking hospital libraries in 20 states from Maine to Florida:
Photography: Journalism Style (no photo manipulation)
(Click any photo to launch a slide show)
